Half of Scandinavians think that cut flowers brighten up life

In a troubled world and with less money in their wallets, consumers are looking for small bright spots in everyday life, known as "The Lipstick Effect". Instead of renewing their home with major renovations or expensive furniture, they are updating their homes with fresh flowers and new plants to get a sense of everyday luxury. Plantagen is now expanding its range of cut flowers with more affordable options.Hero image
  • Decor
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Cut flowers in season and grow your own

How to successfully care for your cut flowers - step by step

About Plant Trends 2024